I’m sure the last thing you want is for your well thought out brochures and flyers to land smack dab in the spam folders of the people you’re trying to interest in your book. This being true, I’ve checked around and find that your best bet is to go to good old Google and ask the specific question: “What steps can I take to make sure my advertising info doesn’t go into spam folders?”
Voila! Up will pop a raft of excellent material on many pages. It’s up to you to weed out. Some is more valuable than others. But I gained far too much to winnow and put in a blog, so I thought it best to let you decide. One thing is for certain, follow the guidelines and your material stands an excellent chance of going through to its intended recipient. Good luck!
You’ll get help always at www.google.com.